The Crucible Makes It To A Million!
2026-02-05T14:20:56-08:00FOR IMMEDIATE RELEASE
THE CRUCIBLE MAKES IT TO A MILLION!
Community rally unlocks $500,000 Kelson Foundation matching grant challenge in record time.
OAKLAND, CA, Feb 5, 2026 — Victory for Oakland’s makers: The Crucible has crossed the $1 million fundraising mark to open 2026, successfully meeting—and surpassing—the Kelson Foundation’s $500,000 matching-grant challenge in just 26 days. Launched in early January with a February 2 deadline, the time-limited challenge inspired more than 70 individuals, companies, and foundations to contribute over $550,000, unlocking the full $500,000 match and propelling The Crucible past the million-dollar milestone at the start of the year.
“This is an extraordinary moment for our community,” said Doug Yeiser, Interim Executive Director of The Crucible. “In less than a month, longtime supporters and brand-new donors came together to meet this challenge. It speaks to the renewed momentum here—and to how deeply people believe in hands-on creative education.”
The Kelson Foundation launched the challenge at the start of January, calling on the Crucible to raise $500,000 by February 2 to unlock an equal match. “The Kelson Foundation is proud to support The Crucible and its vital role in Oakland’s creative ecosystem,” said Jake Moritz, Kelson Foundation Board President. “The community’s response affirmed our belief that access to hands-on arts education is essential, and that this was exactly the right moment to invest.”
This milestone represents a powerful start to the year, accounting for approximately one-quarter of The Crucible’s annual operating budget and providing critical momentum for 2026. Over the past year, The Crucible has stabilized operations, fully unionized staff, increased class enrollment and earned revenue, expanded scholarships, and strengthened youth and workforce pathways—progress that positions the organization for continued growth and long-term sustainability. As The Crucible supports 18 disciplines of industrial and fine arts, this early success lays the groundwork for continued community investment throughout the year.
Special thanks to the Oakland Ballers, whose high-energy visit and hands-on collaboration at The Crucible in late January helped draw attention to the fundraiser during the final stretch of the challenge and showcased how Oakland institutions can come together to spark creativity and community pride.
About The Crucible
Founded in 1999, The Crucible is the nation’s largest nonprofit industrial arts education center, based in Oakland. Serving thousands each year through classes, scholarships, free programs, and paid leadership opportunities, The Crucible makes hands-on creativity accessible to people of all ages and backgrounds. Learn more at https://www.thecrucible.org/.
About the Kelson Foundation
The Kelson Foundation supports organizations that expand access to tools, space, and education—uplifting communities through creativity, learning, and opportunity. Learn more at https://kelson.foundation/.
MEDIA CONTACT
Doug Yeiser, Executive Director, The Crucible
510-359-5527
doug.yeiser@thecrucible.org
Sam Felsing
510-381-2772
sam@felsingpr.com
######



